Services · TikTok advertising
NativeCode is a TikTok advertising agency that sets up, runs and reports on TikTok ads for companies that want sales or leads from short-form video. Our TikTok ads management covers Pixel and Events API tracking, Spark Ads, creative made for TikTok and weekly testing, from Atlanta for companies nationwide.
Free ads account review
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Brands our team has worked with
What's included
TikTok ads management covers account setup, tracking, creative, audiences, testing and budget pacing, with reporting tied to revenue or leads.
01
TikTok Ads Manager and Business Center set up or audited, with campaigns structured by objective.
02
TikTok Pixel and Events API events checked so TikTok optimizes for real purchases and leads.
03
Vertical video built for TikTok, with native hooks, captions and sound, made in house.
Creative and video production →04
Spark Ads that boost your own and creator posts, with clear briefs and usage rights.
05
Interest, behavior and custom audiences, plus retargeting of video viewers, site visitors and customer lists.
06
Spend, revenue or leads, and what we changed, reported every week.
Paid media and PPC management →How we run it
We run TikTok ads in four steps, starting with a free account review.
Step 1
We audit TikTok Ads Manager, campaign objectives, tracking, audiences and creative.
Step 2
TikTok Pixel, Events API and GA4 set up so sales and leads are measured correctly.
Step 3
Campaigns launched by objective, with a creative testing plan and daily budget pacing.
Step 4
Weekly creative refreshes, audience changes and budget shifts toward what drives results.
Creative
TikTok ad creative works when it looks native to the feed and hooks viewers in the first seconds. These are the rules we build and test to.
Ad clicks still have to convert on your site. For how we approach product page conversion, read the HauteFlair product page CRO case study.
Proof
Search, AI visibility, conversion and operations work across SaaS and ecommerce. Each example links to the full write-up.
AI search
An SEO, AEO and GEO program that builds visibility in Google and AI answer engines.
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Search architecture
Search architecture built so a large catalog of category and product pages can be found, crawled and ranked.
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Conversion
Product page changes for an online retailer that raised its conversion rate.
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Operations
Supplier EDI connections for inventory and order routing, built for three ecommerce brands.
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NativeCode Labs
Calculators and tools ranked with the same methods we use for clients.
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FAQ
TikTok advertising is worth testing when your buyers use TikTok and you can supply or produce regular short-form video. It suits consumer brands, ecommerce and many service businesses. We start with a free account review or a small, tracked test, so the decision rests on your own sales or lead data rather than platform averages.
Spark Ads are TikTok ads that run from existing organic posts, either your own account's or a creator's with their permission. The ad keeps the original handle, likes and comments, so it looks native to the feed. We manage the authorization codes, briefs and usage terms, and test Spark Ads against standard in-feed ads.
The Events API sends conversions from your server or platform, such as Shopify, directly to TikTok, so fewer purchases and leads are lost to browser privacy settings and ad blockers. Paired with the TikTok Pixel and deduplicated, it gives TikTok more complete data, which improves reporting and helps its delivery system find buyers.
It depends on your goals, order or lead value, and how many creative tests you want to run. After the review we recommend a starting daily budget that gives each test enough data to read clearly. Then we pace spend toward the campaigns and creative that produce sales or leads and cut the rest.
TikTok usually works as a discovery channel that creates demand, while Google Ads captures people already searching and Meta retargets and scales what works. We plan the three together, reuse creative between TikTok and Meta where it fits, and read results in GA4 and your store or CRM so each channel gets fair credit.
Works best with
TikTok ads work best alongside these services.
Meta ads on Facebook and Instagram that reuse and scale your best TikTok creative.
Facebook advertising →Free ads account review
Get a free TikTok ads account review, or call (800) 618-6053.