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Services · Paid media

Google and Meta Ads that report to revenue.

We plan, build and run campaigns on Google, Meta and LinkedIn. Tracking goes in before spend starts, so every report ties back to pipeline or sales.

What’s included

Tracking first, spend second.

One program across channels, run by the same team that handles your search and creative, so the numbers agree.

01

Channel and budget planning

Audience, budget and channel plans based on where your buyers are and what each channel costs to reach them.

02

Google Ads

Search, Shopping, Performance Max and YouTube campaigns built around intent.

03

Meta Ads

Facebook and Instagram campaigns from prospecting to retargeting, with LinkedIn for B2B.

04

Tracking and attribution

Meta Pixel, Conversions API, GA4 events and a UTM convention, tested before launch so the numbers hold up.

05

Creative testing

Ad creative and video produced in house and tested against live spend.

06

Weekly optimization

Bid, budget and creative changes every week, with a short report on spend, cost per result and what changed.

How we run it

One team from first click to checkout.

01

Plan

Goals, audiences, budgets and the channel mix.

02

Track

Install or audit pixels, events and UTMs before any budget goes live.

03

Launch

Campaign, ad set and creative builds, with tests planned from day one.

04

Optimize

Weekly changes and reporting tied to your CRM or store data.

Platforms

Google Ads

Meta Ads

LinkedIn Ads

GA4

Conversions API

UTMs

Questions

Common questions

Which platforms do you run?

Meta, Google and LinkedIn. We pick the mix based on where your buyers are and what each channel costs to reach them.

Do you set up tracking?

Yes. We install or audit the Meta Pixel, Conversions API, GA4 events and UTM tagging before any budget goes live.

How often do you report?

Weekly. Each report covers spend, results, cost per result, and the changes we made that week.

Can paid media run alongside our SEO program?

Yes. Running both lets us use search query data to choose ad audiences, and use ad results to decide which content to build next.

How do you measure success?

Cost per qualified lead or cost per sale, tied to your CRM or store data. Clicks and impressions are tracked, but they are not the goal.