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SEO and AEO for home service companies.

When a pipe bursts or the AC quits, people search for help nearby and call whoever looks trustworthy first. We build the service pages, service area coverage, Google Business Profile and review flow that put you in that first look.

The search problem

The map results decide who gets the call.

Most home service searches show a local map with a few businesses before any website results. Getting into that group takes more than a website.

01

Map competition

Placement in local map results depends on your Google Business Profile, reviews and how close you are to the searcher.

02

One page for every job

A single services page cannot rank for each job you do, from water heater repair to a full roof replacement.

03

Service area gaps

Companies serve many towns but have pages for only a few, so searchers nearby find a competitor instead.

What we do

Every service, every town, every review.

Local search for home services is a system. We build all of it and keep it running.

Service pages

One page per job, covering what affects the price, how the work is done and common questions.

Service area pages

A page for each town you serve, with real local detail and work done there, never copies.

Google Business Profile

Categories, services, photos, posts and questions kept complete and current.

Review program

A simple request after every job, and a response to every review.

Citations

The same name, phone and service details across directories and data sources.

Call and booking tracking

Calls and online bookings tied back to the search that produced them.

AI search for home services

Be the name AI tools recommend nearby.

Homeowners now ask AI assistants who to call for a repair. The answers draw on reviews, listings and what your site says you do.

Near-me questions

Clear pages that state what you fix and where you work.

Plain service facts

Services, areas, hours and licensing stated the same way everywhere.

Detailed reviews

Reviews that mention the job and the town give AI tools something specific to use.

Prompt tracking

Local repair questions tracked monthly across AI tools.

FAQ

Home services SEO questions

How do home service companies get into the Google map results?

Google says local results are based mainly on relevance, distance and prominence. A complete Google Business Profile with the right categories and services, steady reviews, consistent citations and strong service pages all help.

Should we make a page for every town we serve?

Only if each page has real local content, such as jobs done there and details specific to the area. Copies with the town name swapped can be treated as doorway pages and hurt the whole site.

How many reviews do we need?

There is no fixed number. What matters is a steady flow of recent, detailed reviews compared with competitors near you. We set up a simple process to ask after every job.

Do service area businesses need to show an address on Google?

No. Businesses that go to their customers can hide the address and set a service area instead, as Google's guidelines allow.

Home services

Be the first call in your area.

Tell us your services and the towns you cover. We will show you where you appear in map results today and how to move up.